New to the market, this not-your-average-cookie company needed an identity that would span two cultures and appeal to an upscale customer base. To achieve a tasteful balance between Scandinavian minimalism and American elegance, we applied muted tones paired with classic elements. To get the word out, we showcased their luxury product with a drool-worthy, user-friendly website and delightfully quirky social media campaign posts.
Visual Identity
Adobe CC